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B L U E P R I N T
role: concept, creative + photo direction
Blue collection launch: This is the must-have menswear trend he needs to know. Each man has his own "blueprint" of style. Whether you're confident and daring or traditional and dapper, blue is the foundation of your new wardrobe this Spring.







design: allison milmoe
copy: pete heery, barbara atkinson
set direction: larissa waters

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